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Why invest in your nonprofit's strategy

Updated: Aug 13, 2023

Investing in strategy is essential for non-profits. It is critical for setting goals and achieving success.


Why to invest in strategy?


Investing in strategy building for a nonprofit can help the organization to better understand its mission, goals, and objectives, and to develop a clear plan for achieving them. A well-crafted strategy can help a nonprofit to identify and prioritize its resources, to create a unified vision and direction, and to measure and track progress. A a strong strategy can help a nonprofit to attract and retain donors, to build relationships with stakeholders, and to increase its impact and outreach. By investing in strategy nonprofit can become more effective and efficient in achieving its mission, while also improving its overall sustainability.


How you can build your non-profit strategy?


1. Start with a Plan: Before you begin developing your non-profit strategy, it’s important to have a plan in place. This plan should include a mission statement, goals, objectives, and strategies. It should also include a timeline for implementation and a budget.


2. Research Your Audience: Knowing your target audience is key to developing a successful non-profit strategy. Research the demographics, interests, and needs of your target audience and use this information to tailor your strategy.

3. Set Measurable Goals: Setting measurable goals is essential for any non-profit strategy. Goals should be specific, measurable, attainable, realistic, and timely (SMART).

4. Utilize Technology: Technology can be a powerful tool for non-profit organizations. Utilize technology to reach a larger audience, increase engagement, and track progress.

5. Develop a Fundraising Strategy: Developing a successful fundraising strategy is essential for any non-profit organization. Consider different fundraising methods, such as events, campaigns, and grants.

6. Monitor Progress: It’s important to monitor progress and evaluate the success of your non-profit strategy. Track key performance indicators (KPIs) and adjust your strategy as needed.


7. Engage Your Audience: Engaging your audience is key to developing a successful non-profit strategy. Use social media, email campaigns, and other methods to stay connected with your audience.

8. Leverage Partnerships: Leveraging partnerships is a great way to increase your reach and impact. Look for opportunities to collaborate with other organizations and leverage their resources.


9. Stay Up-to-Date: Staying up-to-date on the latest trends and best practices is essential for any non-profit strategy. Read industry publications, attend conferences, and network with other organizations.


10. Celebrate Success: Celebrating success is an important part of any non-profit strategy. Celebrate milestones, recognize volunteers, and thank donors for their support.


External view is key in strategy building or review.

External experts are often needed to develop or review strategy because they bring a fresh perspective and can provide unbiased advice. They can also provide valuable insight into industry trends and competitive analysis. Additionally, external experts can provide valuable advice on how to best implement the strategy, as well as provide guidance on how to measure its success.

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Praxsys Strategic Advising:

At Praxsys we provide strategy development and review support to development agencies. Please reach out to us in case you need any support with regards to strategy. We also provide pro-bono support to small mission driven non-profits in developing countries. If you your non-profit need pro-bono support reach out to us.





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